Technology buyers are increasingly looking for highly integrated solutions. Techtel's Solution Strength Module uncovers the relevance of your brand to the solution categories which are driving demand. This module provides the information necessary to manage brand relevance for the first time. This module is offered once, twice or four times per year and consists of two parts:
- Solution Relevance Report—This report shows companies where solution categories are in their life cycle.
- Brand Relevance Report—This report tracks the strength of association between your brand and these solution categories.
Combined, these two reports help companies keep brands tuned for maximum relevance.
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